TOPIC: What have you done to promote your illustration beyond mailings and web sites?
Ideas for promos
Online: coloring pages; newsletters; holiday-themed downloads
In person: booths at conventions, art festivals, etc.; form group with other illustrators and invite AD; attend conferences; take part in portfolio displays, contests (SCBWI-LA came out ahead of SCBWI-NY as best bet for illustrators, although possibility of portfolio drop-offs a plus at NY con); a plug for SCBWI regional cons (more face time with presenters)
Creative packaging/format for mailings: vellum envelopes for packets; tri-fold "story" postcards; hand-made books; dummies; bookmarks
Much talk (and friendly arm-twisting) about Zero 2 Illo's current 12-week marketing challenge for illustrators (#12WC): http://zero2illo.com/category/12-week-challenge/
Tweet of the night
@DiandraMae, commenting on the difficulty of finding time to create promo materials: ". . . another thing on the to-do list. I call my list "Kudzu."
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Full transcript, as always, in the reader below: